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Google Custom Search: My Search, My Results Wouldn't it be great to use a search engine that shows results tailored to what you want and what you need? Something customizable to fit your site but still powerful enough to give relevant results? Date: 2006-12-21 Personalization In Email Marketing Marketing by email has grown into a science! No longer can we just throw a hastily written email to our prospects and expect results. Date: 2006-11-30 Microsoft To Conquer Localized Media Delivery Problems From the time that commercial paid advertisements and other media content came into being, it inadvertently led to an increase in the demand for more highly targeted and effective marketing campaigns on the Internet.. Date: 2006-11-09 Make Your Own Google Search Engine As many of you already know, Google launched a new service last night called the Google Custom Search Engine. Google’s CSE program, which is built from the Google Co-op platform, allows users to create their own Google search engine, including selecting the sites you want searched. Date: 2006-10-24 Calendar Sharing Becoming New Social Phenomenon Online calendars have been available for many years now but the calendar-sharing feature that Google has included in Google Calendar has opened the door to a great a form of social marketing that is bound to make waves and possibly increase your bottom line. Date: 2006-10-13 Findory Dumps Google Ads For Amazon Findory, the personalization startup that remains my favorite news source, has switched its ad system from Google AdSense to Amazon Associates. Date: 2006-09-28 Make Registration Forms Irresistible With Personality You can create an irresistible offer by humanizing the registration process. Help your potential registrants know that you are real, caring people behind the scenes. Date: 2006-09-11 Portal Personalization Market To Reach $9.9 Billion The market for enterprise portals is expected to grow from $1.1 billion in 2005 to a whopping $9.9 billion by 2012, as companies look for faster, efficient, and lightweight technology for their mobile work force. Companies are looking for portals that are customizable, as they adapt to the rapid pace of the new business world... Date: 2006-08-31 Amazon.com Is Watching You How Real-time Data Mining Can Improve Your Customer Conversion Rate... Date: 2006-08-17 Google Radio Ads Could Get Personal On his way to a hot date, Joe Goodguy flips on his satellite radio. A voice comes over the car speakers, "that's what you're wearing?" Joe eyeballs his "good shirt" and second-guesses. Voice: "The Shirts Chicks Dig store is two lights ahead." Date: 2006-08-04 New Phone Server Features Personalization These are busy times at VoiceObjects. The company put out four press releases in one day, covering everything from management personnel to corporate partnerships. Date: 2006-07-20 D Is For Deleted Cookie The Interactive Advertising Bureau (IAB) conducted research into third-party cookies and discovered about 12 percent of Internet users routinely reject those cookies from being accepted. Date: 2006-06-08 What Is So Great About An Email Follow Up? If you are in business, any kind of business then it is important for you to learn how to make the customers and clients happy. Date: 2006-05-18 Web Site Customization And Personalization To truly get to know your customers and provide the service they are looking for, learn as much as possible about their likes, dislikes, needs, and preferences. Date: 2006-05-04 User Behaviour And Google Site Profiles StepForth's methods of providing search engine optimization services for Google rankings have evolved significantly over the past year. Date: 2006-04-20 Yahoo Socializes MyWeb Bookmarks A recent upgrade performed by Yahoo's MyWeb team has tweaked a few of the features in the service, with one being an easier way to find and share bookmarks with others. Date: 2006-04-06 The Trouble With Personalization Personalization has rarely been implemented well. Its failure is usually because of a lack of understanding of customer behavior. Date: 2006-03-23 Personalizing Autoresponders Have you ever walked into a store in your town, and been addressed by name? Date: 2006-03-09 Google Offers Personalized Results Tired of getting irrelevant search results when you type in a generic term in the search engine box? Gone are the days when search engines throw up a couple of million results for a search string. Google has pioneered the Personalized Search feature which keeps a record of searches conducted by you and provides you results based on your past searches... Date: 2006-02-23 Sending Personalized Microsoft Publisher Newsletters To A Distribution List If you create an email newsletter in Microsoft Publisher, you have probably run into the same problem that I did - distributing the newsletter after creating it. Publisher allows you to send the file as an email message (File -> Send Email) but surprisingly doesn't allow you to send it to a distribution list... Date: 2006-02-02 Marketing Genius: The CD Business Card What is a CD Business card? CD business card replication is a relatively new concept. CD Business Cards are business card shaped CD-ROM's that can play in any standard computer CD drive. Usually jam packed full of multimedia information about your business...anything from a full interactive web site to a catalog to a power... Date: 2006-01-12 |
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